Categorizing Archives - Farther to Go!

The brain is all about the action. It wants to know what’s going on with and around us so it can figure out what to do about it. Uncertainty only gets in the way of its imperative to always know and to always have an answer. Thus, the brain could be considered to be allergic to uncertainty and to the very idea of randomness.

Not only is the brain trying to figure out what’s going to happen next, it’s also trying to identify patterns to speed up and (hopefully) improve the process in the future.

In short, as far as the brain is concerned: randomness is bad; patterns are good.

Association

The part of the brain that is focused on what to do next operates via associative thinking rather than logical, linear thinking. Associative thinking (or learning) is based on finding patterns, making connections, and categorizing. Associative thinking is fast and nonlinear, and we always have access to it.

Associative thinking takes place automatically. We can’t stop our brain from doing it, which is a good thing; if the brain wasn’t able to find patterns, make connections, and categorize things, our chances of survival would be diminished, and it would take us a lot longer to learn anything. Logical, linear thinking, which is used by the conscious part of the brain (System 2), is slow, effortful, and limited.

Since associative thinking puts a premium on speed rather than accuracy, however, it makes mistakes. If errors are not corrected, they can turn into beliefs or habits of thinking, just like habits of behavior, and become part of our mental model. The more frequently we encounter an apparent pattern or connection, the likelier we are to believe it is true and accurate. That’s also the case with classification and categorization.

Snap to It

Stereotype: fixed and oversimplified image or idea of a particular type of person or thing. (Oxford Dictionary)

We are born to judge others by how they look: our brains come hardwired with a specific face-processing area, and even shortly after birth, babies would rather look at a human face than anything else. Within their first year, they become more discerning, and are more likely to crawl towards friendly looking faces than those who look a bit shifty. By the time we reach adulthood, we are snap-judgement specialists, jumping to conclusions about a person’s character and status after seeing their face for just a tenth of a second. And we shun considered assessments of others in favour of simple shortcuts—for example, we judge a baby-faced individual as more trustworthy, and associate a chiselled jaw with dominance. —Kate Douglas, New Scientist

Other research indicates that these conclusions we begin jumping to in infancy can develop into stereotypes that then influence future interpretations as well as behavior. It’s highly likely that the brain generates all kinds of stereotypes as mental shortcuts to identify things, people, situations, etc.

Categorization

Categorization: the act of sorting and organizing things according to group, class, or, as you might expect, category. (vocabulary.com)

Categorizing is an automatic System 1 (unconscious) process. That means it’s easy; eventually tracks laid down in the brain carry us along effortlessly. We rarely question our perceptions because confirmation bias makes them feel right. While it is relatively easy—and requires no conscious attention—to lay down these tracks, the same cannot be said for changing them.

Recognizing the differences between things (distinguishing), on the other hand, is a System 2 (conscious) process that requires intention, attention, and effort. Those, in turn, require logical, linear thinking. Making distinctions can be difficult and often generates cognitive dissonance, which is uncomfortable.

Pattern Detection

Pattern recognition/detection: the imposition of identity on input data, such as speech, images, or a stream of text, by the recognition and delineation of patterns it contains and their relationships. (Brittanica, pattern recognition in computer science)

Patternicity: the tendency to find meaningful patterns in meaningless noise. (Michael Shermer)

We use our brain’s pattern-detection processes all the time: when driving a motor vehicle, listening to music, observing someone’s behavior, following a story, running experiments, playing games or sports, etc. The brain’s attempts to identify a pattern or determine if a pattern is present generate activity in the ventromedial prefrontal cortex, which is part of the reward system. That means pattern-detection is reinforced by the brain.

It’s not a stretch to imagine that most if not all of perception is a result of pattern-detection. And given that pattern-detection operates unconsciously, in the part of the brain that values speed over accuracy, it’s also not a stretch to recognize how likely it is to be fallible.

According to Jamie Hale, in PsychCentral:

Our pattern-detecting ability serves us well in many instances, but it also can lead to seeing something when there is nothing there. In the words of Rudolf Flesch:

“Instead of the black and-white, single-track, everyone-knows-that-this-is-due-to-that approach, get used to the idea that this is a world of multiple causes, imperfect correlations, and sheer, unpredictable chance. It is true that the scientists, with their statistics and their probabilities, have made a stab at the harnessing of chance. But they know very well that certainty is unattainable. A high degree of probability is the best we can ever get.”

The brain lulls us into believing that we have a good grasp of what’s happening, that certainty is attainable, and that our snap judgments are accurate perceptions of reality. However, things are not as they seem.

While the brain is quite good at categorizing, it is not very adept at making distinctions. (Much like the human brain, neither is Google.)

We encounter this problem in the area of personality or temperament. Just because behavior X is a characteristic of a particular group of people doesn’t mean that every individual in that group will demonstrate behavior X. Believing that everyone in a group demonstrates all of the same characteristics is the basis of stereotyping.

So the problem also routinely arises in regard to ethnicity, gender, nationality, religion, age, and political preference, among others.

Categorizing is an automatic System 1 (unconscious) process. Distinguishing is a System 2 (conscious) process that requires intention, attention, and effort. Categorizing is easy; confirmation bias makes it feel right. Eventually tracks are laid down in the brain that carry us along effortlessly. We have no reason to question our perception. Distinguishing is hard and generates cognitive dissonance, which does not feel good.

Making distinctions after those tracks have been laid down in the brain is called change. Changing our perception of another person or group of people may alter our perception of ourselves, as well. Our sense of self is a construct; our beliefs are one of the things that contribute to that construct. And our brain takes our sense of self very seriously. Changing a belief, therefore, is not a small matter.

What Is Up with Conspiracists?

All of that is by way of getting to some recent thoughts about conspiracy theories currently being floated and about those who have bought into them so completely that they see “evidence” for them everywhere. These people appear to be living in a very different world than I’m living in. If I didn’t already know something about the extent to which we create our own reality, I would have concluded either they are delusional or I am.

But I know that our brains do not allow us to experience reality first-hand or directly. We have to be trained even to be able to see what’s out there. So while there are no doubt extreme conspiracy theorists who are—or border on being—delusional, most of them are simply processing the world differently from the way I process it. And that interests me.

When I started exploring the subject from a psycho-social, neurological, philosophical, and historical perspective, I accessed a few resources I already had. And then I turned to Google, which does a great job of categorizing everything related to conspiracy, but is absolutely abysmal at distinguishing between conspiracy and conspiracy theory.

They are definitely not the same thing. Conspiracies do exist. Conspiracy theories are speculations. Furthermore, the word theory has a broad definition. A conspiracy theory is not the equivalent of a scientific theory, which is the result of research, evidence, and consensus. Good scientists modify or even abandon their theories when new information is uncovered. Conspiracists either reject conflicting information out of hand or expand the theory to incorporate it. More importantly, scientific theories are falsifiable; conspiracy theories are not.

Understanding the Concepts

Here are some definitions (from freedictionary.com):

Conspiracy: (1) an agreement to perform together an illegal, wrongful, or subversive act, (2) an agreement between two or more persons to commit a crime or accomplish a legal purpose through illegal action, (3) a joining or acting together, as if by sinister design.

Examples of conspiracies: Watergate, The Tuskegee Syphilis Experiment, the 1980s Savings and Loan Crisis

Conspiracy Theory: a theory seeking to explain a disputed case or matter as a plot by a secret group or alliance rather than an individual or isolated act.

Examples of conspiracy theories: JFK’s Assassination (various), Moon Landing (didn’t happen), Illuminati (alien shapeshifters who run the world)

Looking for Answers

Some of the questions I’m hoping to answer for myself include:

Who believes conspiracy theories? Are some people more temperamentally inclined to believe them than others?
If a large percentage of a population believes in conspiracy theories, does that have an effect on actual conspiracies (committing or uncovering them, for example)?
What’s going on in the brains of conspiracists vs. non-conspiracists?
Are different groups of people more inclined to believe particular conspiracy theories than others—and does it matter?
How do conspiracy theories affect real-world outcomes?
How can we distinguish possible from highly improbable conspiracies?

I’ll share what I learn. I’m compiling some useful articles on the topic that I will eventually put into a shareable format for anyone who is interested.

I believe this is a timely subject that bridges brain, behavior, and change. And I hope that exploring it may lead to some measure of understanding. We could surely use more of that in our troubled world. What do you think?

Born to Make Snap Judgments
—and Run with Them