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Intention Seekers
(Conspiracy Part 2)

June 16, 2020 by Joycelyn Campbell Leave a Comment

People who believe in conspiracy theories (conspiracists) are motivated by the same thing that motivates everyone: the drive to understand and make sense of the world we live in. Failing to understand what’s happening around us or how things work could jeopardize our survival.

So from an early age, we begin developing and testing theories to increase our understanding. The brains of both conspiracists and non-conspiracists are always trying to connect the dots. System 1 (the unconscious) operates by making associations: detecting patterns and making connections. It functions at a rapid pace and uses heuristics (mental shortcuts) to make determinations. As a result, it jumps to conclusions, seeing patterns that may not be there and making connections that may not exist. Again, this is true for everyone.

It’s System 2’s job to scrutinize questionable System 1 conclusions. But as we know, System 2 is slow, lazy, easily depleted, and may be otherwise occupied; it misses a lot.

Conspiracists appear to be both more likely to see patterns and connections and less likely to question them, especially when they support preexisting beliefs. In The Believing Brain, Michael Shermer says:

Why do people believe in highly improbable conspiracies? I contend that it is because their pattern-detection filters are wide open, thereby letting in any and all patterns as real, with little to no screening of potential false patterns.

All Explanatory Theories Are Not Equal

Conspiracy theories are different from other theories in a number of ways. They aren’t falsifiable, which means they can’t be disproved, so they can’t be proved; they are only apparent to those who are in the know or can see through the purported cover-ups; they represent a gloomy, sometimes sinister, worldview; they tend to be vast, far-reaching, and complex; and they disallow for the possibility of random or accidental events or occurrences.

Conspiracy theories can’t be proved because they are not likely to be based on verifiable evidence. Lack of evidence would disqualify most other types of theories, but in the case of conspiracy theories the lack of evidence is considered to be evidence of the existence of the conspiracy.

In addition to having wide-open pattern detection filters, the people who believe in conspiracy theories tend to be more suspicious, untrusting, and eccentric than their non-conspiracist counterparts. They have a need to feel special and tend to regard the world as an inherently dangerous place. They are also more likely to infer meaning and motive where others do not.

Several other personality characteristics and cognitive biases have been linked with the tendency to endorse conspiracy theories, including:

  • openness
  • neuroticism
  • authoritarianism
  • mild paranoia
  • confirmation bias
  • the conjunction fallacy
  • the proportionality bias
  • projection
  • attributions of intentionality
  • decreased sense of personal agency
  • traditionalism
  • rejection of science and/or experts
  • confidence in one’s beliefs

Two additional factors were identified in research reported by Lehigh University in 2018.

  1. People who overestimate how well they understand politics are more likely to believe that hidden actors or clandestine groups are conspiring in wide-ranging activities to influence important world actions, events, and outcomes.
    .
  2. People who identify with traditional values and systems they believe are under siege due to social change also tend to adopt conspiracy theory thinking.
Intention Seeking

Just as both conspiracists and non-conspiracists are driven to understand the world in which they live, both are also attempting to discern the intentions of others—again because not being able to do so accurately can have significant negative consequences. Our ability to quickly discern intentionality develops rapidly during childhood. Like pattern-detection, it is an automatic function of System 1, the unconscious. And System 1 can make the same kinds of mistakes in discerning intentions as it does in detecting patterns.

The fast and automatic operation of intentionality-seeking cognitive processes allows us to quickly make inferences about the mental states of those around us—an important evolutionary adaptation. However, as is the case with other low-level cognitive processes, inferences of intentionality may be subject to biases and heuristics. Not only are we sensitive to the intentions of others, but we may be overly sensitive, biased towards perceiving or inferring intentionality even where such an attribution may not be warranted. —Robert Brotherton and Christopher C. French, PLoS One

One series of studies reported in 2008 suggested that our brain automatically attributes intentionality to all actions, even those we know are not intentional. System 2 has to override this automatic process in order for us to recognize the lack of intention.

Judging an action to be unintentional requires more cognitive resources, takes longer, and results in increased ease of recall compared to judging the same action to be intentional. —E. Rossett, Cognition

This is an intriguing area of research given that we now know how little of our behavior, moment-to-moment, is in fact either rational or intentional. The consistent, coordinated, intentional action of multiple individuals over time and across distance for agreed-upon nefarious purposes isn’t impossible, of course. But it is highly improbable.

Nevertheless, as Brotherton and French state in their PLoS One article:

To the extent that an individual tends to regard ambiguous events or situations generally as having been intended, conspiracy theories may appear more plausible than alternative explanations.

Next time: Part 3: Conspiracy Theories and the Storytelling Mind
Last time: Part 1: Conspiracy: Making Distinctions

Filed Under: Beliefs, Brain, Cognitive Biases, Consciousness, Learning, Mind, Unconscious Tagged With: Cognitive Biases, Conspiracy Theories, Intention Seeking, Pattern-Detection

Conspiracy: Making Distinctions

June 2, 2020 by Joycelyn Campbell 1 Comment

While the brain is quite good at categorizing, it is not very adept at making distinctions. (Much like the human brain, neither is Google.)

We encounter this problem in the area of personality or temperament. Just because behavior X is a characteristic of a particular group of people doesn’t mean that every individual in that group will demonstrate behavior X. Believing that everyone in a group demonstrates all of the same characteristics is the basis of stereotyping.

So the problem also routinely arises in regard to ethnicity, gender, nationality, religion, age, and political preference, among others.

Categorizing is an automatic System 1 (unconscious) process. Distinguishing is a System 2 (conscious) process that requires intention, attention, and effort. Categorizing is easy; confirmation bias makes it feel right. Eventually tracks are laid down in the brain that carry us along effortlessly. We have no reason to question our perception. Distinguishing is hard and generates cognitive dissonance, which does not feel good.

Making distinctions after those tracks have been laid down in the brain is called change. Changing our perception of another person or group of people may alter our perception of ourselves, as well. Our sense of self is a construct; our beliefs are one of the things that contribute to that construct. And our brain takes our sense of self very seriously. Changing a belief, therefore, is not a small matter.

What Is Up with Conspiracists?

All of that is by way of getting to some recent thoughts about conspiracy theories currently being floated and about those who have bought into them so completely that they see “evidence” for them everywhere. These people appear to be living in a very different world than I’m living in. If I didn’t already know something about the extent to which we create our own reality, I would have concluded either they are delusional or I am.

But I know that our brains do not allow us to experience reality first-hand or directly. We have to be trained even to be able to see what’s out there. So while there are no doubt extreme conspiracy theorists who are—or border on being—delusional, most of them are simply processing the world differently from the way I process it. And that interests me.

When I started exploring the subject from a psycho-social, neurological, philosophical, and historical perspective, I accessed a few resources I already had. And then I turned to Google, which does a great job of categorizing everything related to conspiracy, but is absolutely abysmal at distinguishing between conspiracy and conspiracy theory.

They are definitely not the same thing. Conspiracies do exist. Conspiracy theories are speculations. Furthermore, the word theory has a broad definition. A conspiracy theory is not the equivalent of a scientific theory, which is the result of research, evidence, and consensus. Good scientists modify or even abandon their theories when new information is uncovered. Conspiracists either reject conflicting information out of hand or expand the theory to incorporate it. More importantly, scientific theories are falsifiable; conspiracy theories are not.

Understanding the Concepts

Here are some definitions (from freedictionary.com):

Conspiracy: (1) an agreement to perform together an illegal, wrongful, or subversive act, (2) an agreement between two or more persons to commit a crime or accomplish a legal purpose through illegal action, (3) a joining or acting together, as if by sinister design.

Examples of conspiracies: Watergate, The Tuskegee Syphilis Experiment, the 1980s Savings and Loan Crisis

Conspiracy Theory: a theory seeking to explain a disputed case or matter as a plot by a secret group or alliance rather than an individual or isolated act.

Examples of conspiracy theories: JFK’s Assassination (various), Moon Landing (didn’t happen), Illuminati (alien shapeshifters who run the world)

Looking for Answers

Some of the questions I’m hoping to answer for myself include:

  • Who believes conspiracy theories? Are some people more temperamentally inclined to believe them than others?
  • If a large percentage of a population believes in conspiracy theories, does that have an effect on actual conspiracies (committing or uncovering them, for example)?
  • What’s going on in the brains of conspiracists vs. non-conspiracists?
  • Are different groups of people more inclined to believe particular conspiracy theories than others—and does it matter?
  • How do conspiracy theories affect real-world outcomes?
  • How can we distinguish possible from highly improbable conspiracies?

I’ll share what I learn. I’m compiling some useful articles on the topic that I will eventually put into a shareable format for anyone who is interested.

I believe this is a timely subject that bridges brain, behavior, and change. And I hope that exploring it may lead to some measure of understanding. We could surely use more of that in our troubled world. What do you think?

Filed Under: Beliefs, Brain, Cognitive Biases, Consciousness, Meaning, Mental Lens, Mind, Unconscious Tagged With: Brain, Categorizing, Conspiracies, Conspiracy Theories, Making Distinctions, Mind

The Pleasure of Beauty

August 30, 2019 by Joycelyn Campbell Leave a Comment

The brain takes pleasure in beauty; therefore, it finds beauty rewarding.

No matter where our brain finds beauty—in the natural world, a face or body, a song or work of art, a mathematical equation, or a perfect slice of tiramisu—it responds by activating the same neurological processes. Dopamine signals that a stimulus is rewarding and initiates the motivation and the muscle movements we need to move toward it. Mu-opiod and cannabinoid receptors then work together to produce the experience of pleasure.

We may have our own theories about why we like and take pleasure in some things and not in others. But all our aesthetic experiences are rooted in these processes that take place deep inside the brain.

Although we’re consciously aware of only a tiny fraction of them, our brain processes around 11,000,000 bits of information at a time, most of which are related to vision. The objects in our visual field, whether we’re aware of them or not, have an effect on us. As John Medina says in Brain Rules:

Visual processing doesn’t just assist in the perception of our world. It dominates the perception of our world.

But while it’s often said that beauty is in the eye of the beholder, it’s much more accurate to say that beauty is in the brain of the beholder. Consider a few of the many things we can’t see that we can experience as beautiful, such as:

  • passages of music
  • scents and aromas: oranges, jasmine, fresh baked cookies
  • birds singing in the morning
  • the warmth of the sun on your skin
  • an embrace
  • laughter
  • rain (the scent, the sound, and the feeling of it)

When an epileptic seizure left painter John Bramblitt legally blind, he learned new ways to carry on with his work.

When you break it down the eyes really only do two things for a painter; they allow you to know your placement on a canvas, and they allow you to determine color. … Basically what I do is replace everything that the eyes would do for a sighted artist with the sense of touch.

The result:

Pleasures are more than simple reflexive reactions to desirable things. —Anjan Chaterjee

Many of our aesthetic preferences—including preferences for sugar, for faces and bodies, and for places in nature—developed during the Pleistocene era. The things we experience as beautiful today connect us not only with each other but also with all of our human ancestors.

Our hard-wired aesthetic preferences are an excellent example of how unconscious processes in the brain operating outside our awareness affect us on a daily basis. We think we’re unique in our preferences and beliefs and in the actions we think we’re choosing to take. Because we don’t understand how and why they developed, we come up with explanations that are bound to miss the mark—and can even lead to strife rather than to cooperation.

However, because we find beautiful things pleasant, they activate the reward system in our brain. The purpose of the reward system is to help us learn and remember things, places, people, and experiences that will contribute to our survival. This makes me hopeful. In our modern splintered world in which humans are continually engaged in various forms of brinksmanship, anything that can help us see ourselves as ultimately part of the same species might yet contribute to our ability to survive.


Aesthetics refers to our appreciation of what is beautiful. Neuroaesthetics is the study of the cognitive (mental) and affective (emotional) processes that underlie aesthetic experiences from a combined neurobiological, psychological, and evolutionary perspective.

Filed Under: Brain, Learning, Living, Nature, Unconscious Tagged With: Aesthetics, Beauty, Brain, Evolution, Mind, Rewards

How Your Mindset Sets You Up

April 8, 2019 by Joycelyn Campbell Leave a Comment

A mindset is the set of ideas, beliefs, or attitudes with which you approach situations or people—or through which you view them. It determines how you interpret situations and respond to them. Mindsets have something in common with habits since they tend to be habitual, which means largely unconscious. They are a type of mental shortcut; they operate based on assumptions, and they generate expectations.

You can have mindsets about yourself, other people or groups of people, places, situations, events, political organizations, types of music—actually just about anything. A mindset can have surprisingly deep and far-reaching effects.

Mindsets Are Self-Reinforcing

You’ve probably heard someone described as having a victim mentality, which is the same as having a victim mindset. If you have a victim mindset you would tend to:

  • feel that others are to blame for your misfortunes
  • believe you are powerless to alter your circumstances
  • have a primarily external locus of control
  • be disinclined to take personal responsibility
  • distrust other people
  • fail to take positive action on your own behalf

The first three attitudes and beliefs lead to the subsequent three behaviors—which, in turn, confirm the attitudes and beliefs. Like any mindset, a victim mindset causes you to view situations, events, and interpersonal relationships through a distorted filter. It leads you to believe your perception isreality. That’s one of the ways your mindset sets you up.

A Few Other Mindsets (Labels)

I’ve written about the productivity vs. creativity mindsets. Here are some others to consider.

  • Survivalist
  • Globalist
  • Entrepreneurial
  • Lifelong Learner
  • Achiever
  • Maker
  • Activist
  • Liberal
  • Conservative
  • Libertarian
  • Progressive
  • Outsider
Recognizing and Changing a Mindset

When examining a mindset, it’s important to know what it is, when it’s in effect, and how it affects your perception, interpretation, and response. But trying to understand where it came from or how it developed is a side trip that won’t get you closer to altering it. (It doesn’t matter how you came to possess the diffusion filter for your camera lens. Once you install it, it affects what you see when you look through the lens.) Instead, focus on determining your mindset’s attributes: what beliefs, attitudes, personality traits, etc. are part of it?

One of the best ways to catch your mindset in the act is to notice when your expectations of a person or a situation are not met. Instead of pausing to consider the source of your expectations, your brain is more likely to jump into action to find a suitable explanation that will allow you to comfortably fit the experience into your ongoing inner narrative. Unfortunately, even when reality conflicts with your mindset, your brain’s tendency is to interpret what happens in a way that reinforces your mindset.

After you develop an understanding of a mindset you want to change:

  1. Clarify why you want to change it.
  2. Determine your desired outcome.
  3. Identify one situation to change.

Remember that it’s easier to focus on and change a behavior (what you do) than it is to focus on and change a thought, a thought pattern, or a belief. Create an intention to change your behavior in one situation and apply repetition and perseverance until the new behavior or response becomes the status quo.

It isn’t easy to recognize or change a mindset, but if you focus on the mechanics (what, when, and how), you can do it. And it’s worth the effort to open your mind, shift your perspective, and learn how to adjust your personal camera lens filters so you aren’t stuck with whatever lenses you happen to have developed over the course of your life.

Filed Under: Attention, Beliefs, Brain, Habit, Living, Mind, Mindset, Unconscious Tagged With: Brain, Mental Lens, Mind, Mindset, Unconscious

What Will You Do Next?

February 21, 2018 by Joycelyn Campbell Leave a Comment

YOUR BRAIN is always trying to solve the same problem: what will you do next? It really, really wants to solve that problem because taking action is what it’s all about. It doesn’t want to take just any action, although the actions it takes might seem arbitrary or mysterious or at least contrary to the actions YOU would like it to take.

System 1 (the unconscious part of the brain that runs you) is what I refer to as YOUR BRAIN. System 2 (the conscious part of the brain you identify with) is what I refer to as YOU. YOUR BRAIN is not intellectually inclined; nor is it a long-term, goal-oriented, analytical, or reflective thinker. But it can definitely think on its feet, which is what it evolved to do. It’s fast and efficient.

The brain appears to be designed to solve problems related to surviving in an unstable outdoor environment, and to do so in nearly constant motion. —John Medina, Brain Rules

Since YOUR BRAIN is focused on survival, when it’s trying to solve the problem of what to do next, it looks to your past experience: what have you done in the same—or a similar—situation. Obviously, you survived taking the action you took then, and that’s a good enough endorsement for YOUR BRAIN.

Little hits of dopamine supplied within YOUR BRAIN’s reward system spur your brain on to keep solving this same problem of what to do next over and over and over again. So speed is also a factor. The quicker YOUR BRAIN can come up with an answer, the quicker it gets its reward.

Remember that in the moment, YOU have less than two-tenths of a second to veto YOUR BRAIN’s impulse. Given that YOUR BRAIN finds solving the problem of what to do next rewarding in and of itself, if it already has an answer based on what you have done before, it has absolutely no investment in considering alternatives. That would only delay delivery of the reward!

This is what you’re up against if you want to change your behavior: a fast and efficient system operating outside of your awareness that assesses situations before you’re even know you’re in them, determines the action you’re going to take now based on the action you took in the past, and gets rewarded not for astuteness or for pleasing YOU but for economy of mental/neural processing.

What’s Normal for You

Whatever you have done before is what you are extremely likely to do again. The best way to surmount the situation is to work with it, not against it. This three-step method for doing so falls into the category of simple but not easy:

A.  Identify what you want to change.
B.  Determine your desired outcome.
C.  Employ the appropriate contrivance (tool) to get you from A to B.

Since YOUR BRAIN is already getting rewarded each time it does what you don’t want it to do, you need to reward it each time it does what you do want it to do. Rewarding yourself for good behavior may seem contrived—meaning unnatural, awkward, or forced—to YOU. But it’s the language YOUR BRAIN understands.

Filed Under: Attention, Brain, Habit, Making Different Choices, Unconscious Tagged With: Brain, Change, Choice, Habit, Mind

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