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Building Blocks of Creativity: Curiosity

June 8, 2019 by Joycelyn Campbell Leave a Comment

If we really want to understand and shape behavior, maybe we should look less at decision-making and more at curiosity. —David Brooks

Having an open mind and being open to experience go hand-in-hand. And if you’re open-minded, you’re curious. You don’t believe that what you know about something—anything—is all there is to know. You want to explore and you want to learn more. You’re not afraid to put yourself in unfamiliar situations or to expose yourself to people and ideas that challenge you or your beliefs.

Curiosity, by its nature, implies uncertainty and ambiguity. Your brain doesn’t like uncertainty, which is why the experience can be uncomfortable. But if you choose comfort and the illusion of certainty (because certainty is an illusion) over curiosity, you’re turning your back on the very characteristics that make humans human.

Besides, curiosity can also be rewarding. Mario Livio, astrophysicist and author of Why? What Makes Us Curious? says:

[The] lust for knowledge is associated with a pleasurable state, and in our brain activates regions that anticipate rewards.

It makes sense that curiosity activates reward pathways in our brain. Curiosity and openness to experience give us the ability to be inventive and creative, to solve complex (sometimes life-or-death) problems, to imagine things that don’t yet exist, and to accomplish great undertakings in the face of enormous odds.

Curiosity is the essence of human existence. ‘Who are we? Where are we? Where do we come from? Where are we going?’… I don’t know. I don’t have any answers to those questions. I don’t know what’s over there around the corner. But I want to find out. —Eugene Cernan

Curious, open-minded people see the world differently from other people, both literally—in terms of basic visual perception—and figuratively. They tend to screen out less visual information, so they sometimes see things others block out. And they “see” more possibilities as a result of being divergent (rather than convergent) thinkers.

Are You Intentional?

In order to be creative, we need to be able to change something in the world. But we also need to be able and willing to be changed by the world.

Of course, to a great extent we do create our own reality, so our interactive relationship with the world could be said to be creative. But the reality that we create for ourselves happens outside our awareness and outside our control. It’s pretty amazing, but we can’t take credit for it. It doesn’t require anything from us, and we can live our entire lives taking it for granted, having no curiosity about it and paying no attention to it whatsoever.

If you have no curiosity about yourself and your relationship with the world, you may want things to be different, but you’re unlikely to engage in the cognitive investigation and exploration that can lead to creativity and change. So you’re unlikely to do anything to change the status quo.

If you’re curious, however, the questions are more interesting—and more alive—than the answers. As a result, you never stop exploring. You take very little for granted. And you’re intentional about changing your brain, yourself, and your world.

Scout vs. Soldier
(more on mindsets)

April 18, 2019 by Joycelyn Campbell 2 Comments

Do you want to be right or do you want to get it right?

You might manage to do both at the same time, but the question isn’t about your result. It’s about your underlying intention or aim.

It’s an important question because the answer determines how you process information. And how you process information can have a considerable influence on how well you succeed at accomplishing what you set out to do.

Soldier or Scout?

Julia Galef, president of the Center for Applied Rationality in Berkeley, has come up with a great metaphor to describe these two different mindsets: the soldier and the scout.

She says that when you operate from the soldier mindset, your actions stem from reflexes rooted in a need to protect yourself and your side and to defeat the enemy, whoever or whatever it may be.

On the other hand, when you operate from the scout mindset, your actions are based not on attacking or defending but on understanding the terrain and potential obstacles. You want to know what’s really there as accurately as possible.

Confirmation or Feedback?

In the grand scheme of things, both mindsets are valuable. Obviously there are times when you need to defend and protect—and maintain the status quo. But if you’re trying to change your status quo, you need to know how to distinguish relevant information from irrelevant information. You also need to pay attention to what happens when you take steps to achieve your goals. You can interpret what happens as either confirmation or feedback.

If you’re aiming to confirm and defend your pre-existing beliefs (soldier mindset), you won’t be inclined to examine what happens with any degree of objectivity. Instead you’ll be quick to jump to a conclusion and then build a case to support it by what’s referred to as motivated reasoning.

But if you view what happens as feedback (scout mindset), you tend to be curious about it. You want to understand it because the better you understand it the better you’ll be at making accurate course corrections. People with a scout mindset, Galef says, “are more likely to feel intrigued when they encounter something that contradicts their expectations.”

The soldier mindset is easier to access because System 1 is often more concerned with being right than it is with getting it right. Soldier mindset is automatic. You don’t have to do anything to slip into it. It’s easier to jump to conclusions than it is to be deliberate and thoughtful and willing to acknowledge doubt and uncertainty.

Doubt is not a pleasant condition, but certainty is absurd. —Voltaire

You can end up paying a very high price when you aim to be right instead of to get it right. It’s easier to dig your heels in than it is to admit you’ve made a mistake or have changed your mind. But if you can’t change your mind, you won’t be able to change your status quo.

Bias and the soldier mindset come naturally to us. But in order to master the art and science of change, we need to develop critical thinking skills and operate from the scout mindset more than we do from the soldier mindset.

How Your Mindset Sets You Up

April 8, 2019 by Joycelyn Campbell Leave a Comment

A mindset is the set of ideas, beliefs, or attitudes with which you approach situations or people—or through which you view them. It determines how you interpret situations and respond to them. Mindsets have something in common with habits since they tend to be habitual, which means largely unconscious. They are a type of mental shortcut; they operate based on assumptions, and they generate expectations.

You can have mindsets about yourself, other people or groups of people, places, situations, events, political organizations, types of music—actually just about anything. A mindset can have surprisingly deep and far-reaching effects.

Mindsets Are Self-Reinforcing

You’ve probably heard someone described as having a victim mentality, which is the same as having a victim mindset. If you have a victim mindset you would tend to:

feel that others are to blame for your misfortunes
believe you are powerless to alter your circumstances
have a primarily external locus of control
be disinclined to take personal responsibility
distrust other people
fail to take positive action on your own behalf

The first three attitudes and beliefs lead to the subsequent three behaviors—which, in turn, confirm the attitudes and beliefs. Like any mindset, a victim mindset causes you to view situations, events, and interpersonal relationships through a distorted filter. It leads you to believe your perception isreality. That’s one of the ways your mindset sets you up.

A Few Other Mindsets (Labels)

I’ve written about the productivity vs. creativity mindsets. Here are some others to consider.

Survivalist
Globalist
Entrepreneurial
Lifelong Learner
Achiever
Maker
Activist
Liberal
Conservative
Libertarian
Progressive
Outsider

Recognizing and Changing a Mindset

When examining a mindset, it’s important to know what it is, when it’s in effect, and how it affects your perception, interpretation, and response. But trying to understand where it came from or how it developed is a side trip that won’t get you closer to altering it. (It doesn’t matter how you came to possess the diffusion filter for your camera lens. Once you install it, it affects what you see when you look through the lens.) Instead, focus on determining your mindset’s attributes: what beliefs, attitudes, personality traits, etc. are part of it?

One of the best ways to catch your mindset in the act is to notice when your expectations of a person or a situation are not met. Instead of pausing to consider the source of your expectations, your brain is more likely to jump into action to find a suitable explanation that will allow you to comfortably fit the experience into your ongoing inner narrative. Unfortunately, even when reality conflicts with your mindset, your brain’s tendency is to interpret what happens in a way that reinforces your mindset.

After you develop an understanding of a mindset you want to change:

Clarify why you want to change it.
Determine your desired outcome.
Identify one situation to change.

Remember that it’s easier to focus on and change a behavior (what you do) than it is to focus on and change a thought, a thought pattern, or a belief. Create an intention to change your behavior in one situation and apply repetition and perseverance until the new behavior or response becomes the status quo.

It isn’t easy to recognize or change a mindset, but if you focus on the mechanics (what, when, and how), you can do it. And it’s worth the effort to open your mind, shift your perspective, and learn how to adjust your personal camera lens filters so you aren’t stuck with whatever lenses you happen to have developed over the course of your life.

Will Satisfying Your Needs Make You Happy?

July 18, 2018 by Joycelyn Campbell 2 Comments

The happiness industry wants you to believe you can attain a steady state of happiness and that satisfying your needs will take you there. But happiness is ephemeral and transient, which means you can’t be happy all the time no matter what you do. And if you elect to chase happiness, you might find yourself running faster and faster on the hedonic treadmill.

In addition, humans are demonstrably poor at being able to predict how we’ll feel and what will make us happy in the future (affective forecasting). Thus the phrase it seemed like a good idea at the time.

Certainly happiness feels better than sadness, anger, or unhappiness. But feeling better isn’t the point of getting happy. Happiness is supposed to be good for you, leading, for example, to better health and a longer life. That puts it in the same category with other things you “should” be doing, such as eating more fruits and vegetables, stopping smoking, and getting regular exercise—which sucks all the pleasure out of being happy.

But there’s no indication happiness will increase your lifespan and some indication the opposite is true. In fact, research reveals that the bodies of happy people are preparing them for bacterial threats by activating the pro-inflammatory response.

And per BBC Future:

Good moods come with substantial risks—sapping your drive, dimming attention to detail and making you simultaneously gullible and selfish. Positivity is also known to encourage binge drinking, overeating and unsafe sex.

A Hierarchy of Pseudo-Needs

Satisfying your needs is not guaranteed to make you happy—or at least consistently happy. And it’s definitely a less direct path to feeling good than simply pursuing what you want. At first glance, though, it seems more legitimate and less self-centered. You’ve heard the question and maybe even asked it yourself—of yourself: Do you really need it or do you just want it?

I place a lot of the blame on Abraham Maslow, whose hierarchy of needs has wormed its way into nearly all aspects of modern Western culture even though there’s surprisingly little validation of it. He didn’t have access to the information we have available now about how the brain works—but then neither did William James, who was born 66 years earlier and got far more right than he got wrong.

With the help of Maslow’s hierarchy—and perhaps out Puritan heritage—we have turned all kinds of desirable states and situations (wants) into needs. Just like turning happiness into something we should have because it’s good for us, turning what we want into something we need sucks the joy out of it.

System 1, the unconscious part of the brain, treats needs a little differently from the way it treats wants. Its primary goal is survival—and you do need certain things in order to survive, such as food, water, shelter, and social/interpersonal connection. But like the rest of us, you’ve probably convinced your brain you have a host of other needs that also must be satisfied.

R-E-S-P-E-C-T

Since System 1 isn’t good at making distinctions, it treats both actual needs and pseudo-needs as if they are essential to your survival. As an example, here’s what happens if you convince your brain you need respect.

If you don’t have respect, you’re not OK. (If you become dehydrated, your brain and your body are not OK. They are in distress. It wouldn’t bode well for your survival if you weren’t sufficiently distressed to turn your attention to seeking water. If your brain perceives respect as a need, you experience distress when you don’t get it.)
It’s the job of the people around you to give you respect—and they’re wrong if they don’t.
Your brain will be on red alert looking for any evidence of disrespect because it represents a threat to your survival. It won’t just notice instances of disrespect; it will divert attentional resources to seeking out such instances. And it generally finds what it seeks.

If, however, you recognize that respect is something you want:

If you don’t have respect, you are still OK (not in distress).
You’re likely to take appropriate action to generate respect, activating both wanting and liking chemicals in your brain. But whether or not you succeed in getting it, you’re still OK, and you’re much less likely to make others wrong if they don’t give it to you.
Since your brain isn’t looking for evidence of disrespect, it won’t be overly reactive to it, and you will have more attentional resources available.

How Do You Want to Proceed?

Your brain is an insatiable wanting machine.

If you identify what you really want, you can activate your brain’s reward network to help you get it. Unless you’re a horrible human being, that’s a win situation for everyone—you and the people you are close to or interact with.

Your brain is also an excellent threat detection device.

If you are focused on getting your needs met—both your actual needs and the wants you have turned into needs—your brain will be on the lookout for anything it identifies as a lack. That’s a lose situation for you and the people around you.

While it may seem as if satisfying your needs is less self-centered or narcissistic than pursuing what you want, it isn’t. It’s more underhanded, and it keeps your attention focused on you.

Do you want to keep your brain’s threat detector set at red alert or do you want to harness the power of your brain’s reward system?

The answer seems like a (sorry!) no-brainer to me.

What Will You Do Next?

February 21, 2018 by Joycelyn Campbell Leave a Comment

YOUR BRAIN is always trying to solve the same problem: what will you do next? It really, really wants to solve that problem because taking action is what it’s all about. It doesn’t want to take just any action, although the actions it takes might seem arbitrary or mysterious or at least contrary to the actions YOU would like it to take.

System 1 (the unconscious part of the brain that runs you) is what I refer to as YOUR BRAIN. System 2 (the conscious part of the brain you identify with) is what I refer to as YOU. YOUR BRAIN is not intellectually inclined; nor is it a long-term, goal-oriented, analytical, or reflective thinker. But it can definitely think on its feet, which is what it evolved to do. It’s fast and efficient.

The brain appears to be designed to solve problems related to surviving in an unstable outdoor environment, and to do so in nearly constant motion. —John Medina, Brain Rules

Since YOUR BRAIN is focused on survival, when it’s trying to solve the problem of what to do next, it looks to your past experience: what have you done in the same—or a similar—situation. Obviously, you survived taking the action you took then, and that’s a good enough endorsement for YOUR BRAIN.

Little hits of dopamine supplied within YOUR BRAIN’s reward system spur your brain on to keep solving this same problem of what to do next over and over and over again. So speed is also a factor. The quicker YOUR BRAIN can come up with an answer, the quicker it gets its reward.

Remember that in the moment, YOU have less than two-tenths of a second to veto YOUR BRAIN’s impulse. Given that YOUR BRAIN finds solving the problem of what to do next rewarding in and of itself, if it already has an answer based on what you have done before, it has absolutely no investment in considering alternatives. That would only delay delivery of the reward!

This is what you’re up against if you want to change your behavior: a fast and efficient system operating outside of your awareness that assesses situations before you’re even know you’re in them, determines the action you’re going to take now based on the action you took in the past, and gets rewarded not for astuteness or for pleasing YOU but for economy of mental/neural processing.

What’s Normal for You

Whatever you have done before is what you are extremely likely to do again. The best way to surmount the situation is to work with it, not against it. This three-step method for doing so falls into the category of simple but not easy:

A. Identify what you want to change.
B. Determine your desired outcome.
C. Employ the appropriate contrivance (tool) to get you from A to B.

Since YOUR BRAIN is already getting rewarded each time it does what you don’t want it to do, you need to reward it each time it does what you do want it to do. Rewarding yourself for good behavior may seem contrived—meaning unnatural, awkward, or forced—to YOU. But it’s the language YOUR BRAIN understands.